Tag Archives: selling

Selling Clothing and Fast Fashion Tips

Selling is about what the customer wants, not what he needs. People buy things for the kind of person they imagine they’re going to be, not necessarily who they are now. You are selling an image of what the customer might look or be in the future, slimmer, going out somewhere special or with a […]

Driving Customer Decision Making in the Digital Age: Smart Ways to Engage with Your Audience and Convince Them to Buy

The 21st century represents a watershed era for retailers and business owners. Old business models that have stood the test of time are disappearing, with icons like Sears and J.C. Penney teetering on the brink. At the same time, a new age of online retailers and service providers has risen, with companies like Amazon and […]

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