The easiest way to make more sales from your store is to optimize the current traffic you have. If you haven’t done Conversion Rate Optimization(CRO) for your store now is the time. Some of the tips bellow will help you right away convert more visitors into customers.
Make sure your website is easy to use and navigate on mobile. You should also pay special attention to the loading time of your website on mobile, a website that loads in more than 4 seconds will lose a ton of clients.
Clients will search on your website and a good search will convert in more sales as the customer gets relevant results for it’s search. Amazon.com is famous for it’s website search as many people start searching for products on Amazon first and after that on Google or other websites.
If your website is mobile friendly, loads fast and is easy to search now it must be easy to buy. Having a good checkout experience means that is secure, but I don’t need an account to buy, I see all the shipping costs and taxes easily and has the payment options I am used to.